Business Model & Platform Overview

Capital market infrastructure disguised as a family tool.

Warisan is the missing layer between wealth accumulation (Wahed) and charitable giving (Finterra) in the Muslim wealth lifecycle. It addresses RM70B+ in frozen estates through a four-layer platform that calculates, documents, manages, and settles estates under Syariah and civil law.

Architecture

Four layers. One platform.

Each layer serves a distinct audience and generates distinct revenue — while feeding the data moat that makes the platform defensible.

Layer 1

Consumer SaaS — B2C Freemium

Free Faraid + civil intestate calculator requiring no account. Syariah track: Quran 4:11–12, 4:176, Shafi'i school, Hajb blocking rules, Asabah residuary. Non-liquid resolution: Mode A (Collective Sale), Mode B (Buyout), Mode C (Co-ownership / Musya').

Consumer acquisition
Layer 2

Warisan Score™ — Gamified Estate Readiness

Score 0–100 tracking estate readiness. Points: Calculator (+10), Property docs (+15), Beneficiaries (+15), Executor (+20), Wasiat (+25), Annual review (+5). Vitality model: Encourage → Reward → Enforce. Milestone rewards funded by marketplace partners.

Retention & engagement
Layer 3

Professional Marketplace — B2B2C

Professionals receive scoped tasks, not raw leads. Warisan retains the client relationship — the primary moat against disintermediation. Lawyers (RM200–500), Property agents (10–15%), Faraid consultants (20% booking margin), Takaful (RM50–150 lead fee).

Revenue diversification
Layer 4

API / Microservices — Institutional

Every function callable as API: Faraid engine, document generation, property valuation, professional routing. Per-call RM0.50–10 · Monthly licence RM500–5k · Annual data licence RM50–200k · White-label RM20k setup + RM5k/month. Target: Maybank / CIMB Islamic.

Institutional infrastructure
Pricing

Consumer tiers.

TierPriceWhat's includedModel
Free / CalculateRM 0Faraid + civil calculator, basic roadmap, Warisan Score (view)Freemium
ResolveRM 149 one-timeAuto-filled forms, document vault, heir consent templates, filing guideTransactional
FamilyRM 19/monthMulti-user, property tracking, Warisan Score (build), annual reviewSubscription
GuidedRM 699 one-timeEverything + 1hr lawyer consult, document review, priority supportPremium
Maqasid al-Shariah

Four of the five essentials.

Warisan addresses four Maqasid al-Shariah directly. This is not a positioning strategy — it is the functional description of what the platform does.

النسب

Lineage (Nasab)

Faraid enforces correct heir relationships, ensuring lineage is accurately recognised in every distribution.

المال

Wealth (Mal)

RM70B+ returned to rightful heirs. Frozen assets restored to productive circulation within the Muslim economy.

النفس

Life (Nafs)

The care marketplace addresses the wellbeing of aging asset owners — connecting them to vetted care providers.

الدين

Faith (Din)

Syariah-compliant distribution, waqf integration, and JAI validation pathway ensure every settlement honours religious obligations.

Ecosystem

Partners, not competitors.

PlatformRoleRelationship
WahedWealth accumulationWahed customers need Warisan to route inheritance correctly
WarisanEstate distribution — the missing middleThe infrastructure layer both sides need
FinterraCharitable assets / waqfWarisan users who include waqf are natural Finterra referrals
Amanah RayaManages unclaimed estatesWarisan prevents estates from ever reaching that stage
Regional Vision

Three rings of expansion.

The global pitch: the estate platform built for the world's 1.8 billion Muslims — starting with the families who need it most.

Ring 1 — Now

Malaysia

Faraid + civil law, full product-market fit. RM70B+ problem. 4.4 million Malaysians over 60 by 2030.

Ring 2 — Year 2–3

Indonesia + ASEAN

270M Muslims, same Faraid framework. Brunei and Singapore for cross-border MY-SG complexity.

Ring 3 — Year 4+

UAE, South Asia, Diaspora

UAE expats, South Asia diaspora, cross-border settlement for Muslims globally.

Locked Decisions

What Warisan will never do.

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Warisan never holds moneyFunds flow tenant → landlord directly. Bank Negara e-money regulatory risk.
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Warisan never holds assetsProductive estate architecture must use licensed custodian. Modelled on Finterra WaqfChain.
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WhatsApp reminders = paid tier onlyPer-message cost must be funded by subscription revenue, not absorbed as free-tier cost.
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Professionals get scoped tasks, not raw leadsPrevents disintermediation. Warisan retains the client relationship as the primary moat.
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Payment collection built lastHighest regulatory risk. Requires lawyer-confirmed structure before writing a line of code.